| S.No |
Particular |
Pdf |
Page No. |
| 1 |
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ECONOMIC DEPRESSION: AN ECONOMIC RECESSION AND DECLINING OF NATIONAL INCOME
Dr. Amit Kumar Khare
Abstract:
In economics, a depression is a sustained, long-term downturn in economic activity in one or more economies. It is a more severe economic downturn than a recession, which is a slowdown in economic activity over the course of a normal business cycle.
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|
1-14 |
| 2 |
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BRAND AWARENESS AND BRAND PREFERENCE
Pramod Hanmantrao Patil
Abstract:
Nowadays, branded products are consumed almost in every sector by all sections of the society. A brand name is an assurance by the seller to consumers about services offered by him.
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|
15-24 |
| 3 |
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THE IMPACT OF CCTV ON EFFECTIVE MANAGEMENT SPAN CONTROL SYSTEM
Dr. E. Palanivel
Abstract:
Closed-circuit television (CCTV), also known as video surveillance the use of video cameras to transmit a signal to a specific place, on a limited set of monitors. It differs from broadcast television in that the signal is not openly transmitted, though it may employ point to point (P2P), point to multipoint (P2MP), or mesh wired or wireless links.
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25-32 |
| 4 |
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“A STUDY ON COMPARISON OF CHANGE IN PRICE OF ELECTRONIC GOODS PRE GST AND POST GSTâ€
Mr. Karthik. K. R., Mr. Karthik. K. R.
Abstract:
The Present Paper Investigates Net change in price which a customer has to pay if customer buys house hold electronics goods post GST tax rates in computation with Pre GST tax rate The purpose of this study is to analyze Is one tax one nation agenda of the government is a boon or a bane to citizen while he makes a purchase of common house hold electrical / electronic appliances
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|
33-44 |
| 5 |
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HOT MONEY OF THE FOREIGN INSTITUTIONAL INVESTORS AND BSE SENSEX: AN EMPIRICAL ANALYSIS OF THE DEGREE OF ASSOCIATION
Rahul Sarkar
Abstract:
The Foreign Institutional Investment (FII) have emerged as noteworthy instrument in the Indian stock market since 1992 and its increasing contribution adds as an important feature of the development of stock markets in India. To facilitate foreign capital flows, developing countries (like China, India) have been advised to strengthen their capital market, more specifically stock markets.
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|
45-62 |
| 6 |
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SUSTAINABILITY AND PERFORMANCES OF INDIAN BANKING INDUSTRY IN THE POST GLOBALISATION ERA
Dr. Kakoli Adhikari
Abstract:
In the phase of Liberalisation and Globalisation initiated in India in the 1990s radical changes have been brought in the landscape of Indian banking sector. India is the largest economy in the world with more than 120 crore population.
|
|
63-69 |
| 7 |
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“BANCASSURANCE – A THEORETICAL STUDYâ€
R. Magesh
Abstract:
Bancassurance simply means selling of insurance products by banks. In this arrangement, insurance companies and banks undergo a tie-up, thereby allowing banks to sell the insurance products to its customers.
|
|
70-77 |
| 8 |
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“BANKING SERVICE QUALITY IN RURAL AREAS OF NILGIRI’S DISTRICT WITH SPECIAL REFERENCE TO PUBLIC SECTOR BANKS- AN EXPLORATIVE STUDYâ€
R. Magesh
Abstract:
The service sector is becoming increasingly important in the economies of developed and developing countries. Service sector constitute a large part of the Indian economy both in terms of employment potential and its contribution to national income.
|
|
78-86 |
| 9 |
-
CASH MANAGEMENT IN PAPER INDUSTRY – A COMPARATIVE STUDY IN SPML AND INTERNATIONAL PAPER APPML
Dr. Yellaswamy Ambati
Abstract:
Cash management is one of the key areas of working capital management. Cash is the most liquid current asset. Cash is the common denominator to which all current assets can be reduced because the other major liquid assets, i.e. receivable and inventory get eventually converted into cash.
|
|
87-96 |
| 10 |
-
HIGHER EDUCATION IN INDIA: RUSA AND CHALLENGES MISMATCH IN SUPPLY AND DEMAND OF PRODUCTIVE WORKFORCE
Dr Ritu Bakshi
Abstract:
The problems that deal with higher education in India today are low enrolment rates, problem of access, poor infrastructure and irrelevance with the societal needs.
|
|
97-105 |
| 11 |
-
ONLINE PURCHASE EXPERIENCES (WITH RESPECT TO COMPUTER AND MOBILE ACCESSORIES)
Seema G Hariramani
Abstract:
The sharp shoot in the number of people using internet, online purchasing in India has taken a fast ride. Younger generation who is well versed with technology and mobile phones is having a gala time on phones and PCs.
|
|
106-122 |
| 12 |
-
POST EFFECTS OF ADVERTISEMENT ON CONSUMER BUYING BEHAVIOUR OF COSMETICS IN LUDHIANA
Sheenu Gupta, Sachin Jain
Abstract:
A study was undertaken to study the impact of advertising on consumer buying behavior for cosmetic products in Ludhiana. The study was conducted on 100 cosmetic users. Both primary and secondary data was used for the purpose of the study.
|
|
123-133 |
| 13 |
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IMPACT OF FOREIGN DIRECT INVESTMENT ON INDIAN ECONOMY WITH SPECIAL REFERENCE TO INDIAN RETAIL MARKET
Neetu Tripathi, Dr Renu Choudhary
Abstract:
The Indian retail market is one of the fastest growing sectors in the current scenario, and considering its huge customer base and the rising income of the middle and upper-middle class, it is having very high growth potential for the future as well. Indian retail industry is one of the sunrise sectors with huge growth potential.
|
|
134-147 |
| 14 |
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COMPARATIVE STUDY ON CUSTOMER SATISFACTION TOWARDS BANKING SERVICES: A SUSTAINABLE MECHANISM FOR GROWTH OF BANKING INDUSTRY
Dr. Dinesh Bhakkad
Abstract:
Competitive banking world and improvement in customer service is the most important tool for better growth of banking sector. Customer requirement and complaints are part of their banking business life.
|
|
148-158 |
| 15 |
-
“OCCUPATIONAL STRESS EXPERIENCED AND THE FACTORS CONTRIBUTING TO OCCUPATIONAL STRESS AMONG THE EMPLOYEES OF MSME SECTOR IN COIMBATORE DISTRICT-AN EMPRICAL STUDYâ€
Dr. S. Sitrarasu
Abstract:
The MSME sector (Micro, Small and Medium Enterprises) is playing a crucial role for the industrial and economic development of the nation. This conventional sector of the country offers huge employment opportunity next to the agricultural sector.
|
|
159-175 |
| 16 |
-
CONSUMER SATISFACTION TOWARDS PERSONAL CARE PRODUCTS
1Dr. M. Prakash, M. Munivel
Abstract:
Consumer preference is an important factor of Marketing Management. Unless a marketing manager has the knowledge of the factors that affect consumer‟s purchasing patterns, consumers purchasing patterns are likely to be influenced by demographic, economic, psychological and sociological factors.
|
|
176-188 |
| 17 |
-
A STUDY ON FACTORS INFLUENCING JOB SATISFACTION AMONG AIRLINE EMPLOYEES IN COIMBATORE
M.Govindasolai, Dr. R.Karuppasamy
Abstract:
The aviation industry is one of the major industries for country’s economic development. The main objective of the study is to assess the factors which are responsible for influencing airline employee’s job satisfaction.
|
|
189-202 |
| 18 |
-
INTERDEPENDENCE OF FINANCIAL MARKETS IN INDIA: EMPIRICAL EVIDENCE
Dr. P. Sri Ram
Abstract:
The present study is used to examine the interdependence of financial markets in India.Efficient financial systems are indispensable for speedy economic development.
|
|
203-218 |
| 19 |
-
AN EXPLORATORY STUDY OF UNETHICAL PRACTICES IN FINANCIAL SERVICES IN INDIA
Dr. Rajesh Tiwari, Dr. Bimal Anjum, Dr. Khem Chand, Rakesh Pathak
Abstract:
The cases of unethical practices in different areas of business have been witnessed in Indian corporate history. The financial frauds and unethical practices have severely damaging effects on the people who are affected by such practices.
|
|
219-228 |
| 20 |
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STUDY OF RELATIONSHIP BETWEEN HEALTH BELIEFS OF CUSTOMERS AND THEIR PURCHASE DECISION (EMPERICAL STUDY WITH SPECIAL REFERENCE TO NOODLES AND HEALTH DRINKS)
Swati Agarwal
Abstract:
Our world is very colorful, surprising and dynamic, especially when we talk about our food habits. Mostly we consume food items for energy boosting along with maintenance and betterment of our health.
|
|
229-236 |
| 21 |
-
A STUDY ON THE PERFORMANCE OF QUALITY CERTIFIED AND NON-CERTIFIED COMPANIES
Ms. Suja Warrier, Dr. Tomy Mathew
Abstract:
The study aims at comparing the financial performance of 14 ISO 9001 certified companies and 14 non-ISO 9001 certified companies by using some of the financial performance indicators such as Return on Assets (ROA), Return on Equity (ROE), Return on Sales (ROS), Operating Profit Ratio (OPR), Sales to Total Assets Ratio and Current Ratio.
|
|
237-248 |
| 22 |
-
MASLOW HIERARCHICAL MODEL: WHERE IS SOCIAL CONNECTION?
Mr. Anuj Kumar, Dr. Anil. Kr. Srivastava
Abstract:
Maslow hierarchical model is the basic model used across various disciplines of business management, marketing, technology and education. The professionals in B-schools often taught about various motivational theories to improve the productivity in the organization.
|
|
249-259 |
| 23 |
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ROLE OF RBI ON AGRICULTURE SECTOR
Tirth Raj Sharma
Abstract:
The Reserve Bank of India is the Central bank and the apex monetary institution of the country. It supervises, regulate, control and develop the monetary and financial system of the country.
|
|
260-268 |
| 24 |
-
SMART BANKING TRENDS OF NEW GENERATION BANKS IN INDIA
Dr. S. Subramanian, Mrs. P. Kalpana
Abstract:
Banking sector is basically a link between those who have surplus capital and those who are in need of capital.It is an institution where carries out several functions.
|
|
269-276 |
| 25 |
-
EMERGENCE OF DIGITAL MARKETING AFTER DEMONETIZATION
Dr. Amit Kumar Khare
Abstract:
Digital marketing forms the backbone of today’s economy. It is a skill that everyone should have irrespective of their job profile. Sometimes it is natural to feel that digital marketing is one of the many professions in the world.
|
|
277-293 |
| 26 |
-
COMPARATIVE PERFORMANCE EVALUATION OF MUTUAL FUNDS THROUGH REWARD-RISK RATIO
C.A. (Dr.) Pramod Kumar Pandey
Abstract:
Mutual Fund industry is growing at a very faster rate in India but still it is to go a long way. Mutual Fund Industry is not able to attract many of the investors due to lack of awareness and myths and thus they are still relying on traditional modes of investments.
|
|
294-300 |
| 27 |
-
ISSUES AND CHALLENGES OF GREEN MARKETING AS OBSTACLE TOWARDS SUSTAINABLE DEVELOPMENT
Dr. Sumaira, Faiza Ali Dhar, Tasleem Ara wani
Abstract:
Today world marketers are facing a challenge to fulfill requirements and preferences of customers as well as to keep environment safe and hazard free. As concern of customers is increasing day by day regarding their environment and addressing various environmental issues is need of hour.
|
|
301-306 |
| 28 |
-
CAPITAL STRUCTURE AND PROFITABILITY OF LISTED MANUFACTURING COMPANIES IN SRILANKA
Mrs Shanthini Gnanasooriyar
Abstract:
The determination of a capital company’s capital structure constitutes a difficult decision, since the profitability of an enterprise is directly affected by such decision. While determining capital structure decision proper care and attention need to be given.
|
|
307-330 |
| 29 |
-
RELATIONSHIP BETWEEN MARKET ORIENTATION & SERVICE QUALITY IN COMMERCIAL BANKS
Siddharth Sharma, Dr. Rajesh Verma
Abstract:
This study aims to explore the relationship between market orientation and service quality in Commercial Banks. Additionally, the study also investigates the market orientation factor which has dominant impact on service quality of selected banks.
|
|
331-351 |
| 30 |
-
SATISFACTION OF MANAGEMENT STUDENTS TOWARDS TRAINING AND PLACEMENT IN UNIVERSITIES OF HARYANA
Dr. Neelam Rani
Abstract:
Globalization and privatization has enforced changes in the management education which inevitably lead to changing expectations of students and academicians.Students from tenuniversities have been surveyed and analysed with the help of well-structured questionnaire.
|
|
352-360 |
| 31 |
-
AN EMPIRICAL STUDY OF FACTORS INFLUENCING OUTSOURCING OF SUPPLY CHAIN LOGISTICS
Shashwat Malhotra, Sahil Kalra
Abstract:
As Europe opens access to its transport sector with fewer barriers to cross-Continent movement and as North America itself presents prospects for a more unified trading bloc, it is useful to assess the role of international logistics within multinational manufacturing and merchandising companies.
|
|
361-373 |
| 32 |
-
CHALLENGES IN THE OPERATION OF MULTIMODAL TRANSPORT SYSTEM: THE CASE OF INDIAN SHIPPING AND LOGISTICS SERVICES ENTERPRISE
Muhammed Fasil P.K and Prajay Birla
Abstract:
Article investigates the key challenges in the multimodal transport system. The multimodal concept can be defined as the combination of various types of transport modes used in a national or international transport operation, which provides door-to-door services, under the responsibility of one single transport operator.
|
|
374-381 |
| 33 |
-
A STUDY OF CUSTOMER PERCEPTION TOWARD E- BANKING SERVICES OFFERED BY BANKS WITH REGARDS TO CHENNAI CITY.
Ms. S.L. Sobiya, Dr. N. Thangavel
Abstract:
The purpose of this paper is to determine the customer’s perception toward the e- banking services.In this changing environment, banking is transformed from manual business to electronic business, as we need banking not banks, a statement given by Bill Gates.
|
|
382-392 |
| 34 |
-
AN EMPIRICAL STUDY ON ATTRITION MANAGEMENT
Mrs. Roopa Karnam
Abstract:
The Indian textile industry is a standout between the most prepared ventures in Indian economy backpedaling a couple of hundreds of years. In that time Mahathma Gandhi championed the Swadeshi advancement and at his call, people from the entire route crosswise over India began boycotting fine and superfine surfaces.
|
|
393-407 |
| 35 |
-
DETERMINATION OF EFFECTIVENESS AND SATISFACTION LEVEL AMONG EMPLOYEES REGARDING SELECTION PROCESS
Monika Jindal
Abstract:
To select means to choose, selection is the process of picking up individuals out of the pool of job applicants with requisite qualification and competence to fill jobs in the organization. It is a method to differentiate the qualified and unqualified applicants by applying various techniques such as interviews; test etc.
|
|
408-419 |
| 36 |
-
AN EMPIRICAL STUDY ON CUSTOMER SATISFACTION TOWARDS PACKAGEDMILK IN CHENNAI
Mrs. C. T. Neena Mary, Dr R Rathina Bai
Abstract:
Consumer behavior is the behavior that consumers display in searching for, purchasing, using, evaluating and disposing of products and services that they expect will satisfy their needs and wants (Schiffman, G and Kanuk, 2008). In India, packet milk is preferred for its hygiene, quality, readily availabile and so on.
|
|
420-435 |
| 37 |
-
A STUDY OF HRM PRACTICES AND ITS EFFECT ON JOB SATISFACTION IN SELECTED SMALL AND MEDIUM SCALE AGRO COMPANIES IN PUNE REGION.
Dr. Hitesh Vaswani, Mr. Prashant T Pawar
Abstract:
The purpose of this study was to understand the impact of HRM practices on jobsatisfactionin selected small and medium scale agro companies in pune region. Specifically, the study examined selective HRM practices in small and medium scale agro companies.
|
|
436-447 |
| 38 |
-
PRE AND POST LIBERALIZATION FOREIGN TRADE PERFORMANCE OF INDIA
Dr. A. V. Padmini
Abstract:
India once regarded as most populous and poor country has gained the attention from all
over the world with its magnificent and sustainable growth rates of its Gross Domestic Product
in 21 st century. Most of the historical studies reveal that India is one of the glorious economies
of ancient times.
|
|
448-456 |
| 39 |
-
INDIA – CHINA BORDER TRADE
Dr. A. V. Padmini
Abstract:
India and China are the oldest civilizations which shared the cultural and economic relations since time immemorial. Trade flourished through the Silk Road which extended till middle east.
|
|
457-463 |
| 40 |
-
GST: The New Taxation System in India
Dr. Jai Prakash Garg
Abstract:
There are various types of taxes prevailing in the country such as income tax, capital gain tax, security transaction tax, perquisites tax, corporate taxes, sales tax, service taxes, value added taxes, custom duty and octroi, excise duty, professional tax, municipal taxes, wealth taxes, entertainment taxes. The new system of taxation system in india GST has replaced all the indirect taxes such as service tax, excise duty except custom duty
|
|
464-474 |
| 41 |
-
ECONOMIC GROWTH AND HUMAN DEVELOPMENT
Ashu
Abstract:
This paper explores the links between economic growth and human development, identifying two chains, one from economic growth to human development, and the other, conversely, from human development to economic growth. The various links in each chain are explored, together with a review of some existing empirical material on their importance
|
|
475-482 |
| 42 |
-
FINANCIAL INCLUSION: RECENT EXPERIENCE AND CHALLENGES
Dr. Shiny V N
Abstract:
Financial inclusion has gained growing attention among developing countries policymakers and central bankers from around the world. Building Financial Inclusive systems as improving access to finance, access to capital, and resources is a relevant goal to economies at all levels of development
|
|
483-490 |
| 43 |
-
FORENSIC ACCOUNTING: AN EMPIRICAL STUDY OF BANKING INDUSTRY
Dr. Imran Ahmad Khan
Abstract:
The work examined the effect of forensic investigation methods in corporate fraud deterrence in Indian banks.
|
|
491-505 |
| 44 |
-
AN EMPIRICAL STUDY ON ROLE OF INTERNET IN AUGMENTING LEARNING PERFORMANCE OF UNDERGRADUATE STUDENTS
Dr. B. K. Gupta
Abstract:
|
|
483-489 |
| 45 |
-
Navigating Cultural Dynamics: Strategies for Effective Conflict Management in Diverse Environments
Dr. V P Joshi
Abstract:
This systematic literature review (SLR) explores strategies for effectively managing conflicts within diverse organizational environments amidst cultural dynamics. Drawing upon 13 selected papers from various reputable journals, the review identifies key approaches and best practices. Findings emphasize the significance of effective communication, establishment of common values, and proactive measures such as conflict management response teams. Additionally, cross-cultural management strategies that prioritize preparation and adaptability are highlighted. This research contributes to understanding the complexities of conflict management in multicultural settings and offers actionable insights for promoting collaboration and organizational effectiveness amidst cultural diversity.
|
|
490-497 |
| 46 |
-
Visions of HRM on Increasing Capital Profitability and Economic Growth
G.S.JAYESH
Abstract:
This paper analyses the connection between the macroeconomic profitability of capital and potential GDP growth for 109 countries divided into highly developed (HDC), less developed (LDC), and transition economy (TEC) groups. We find that, contrary to some recent studies, the globalization of capital markets and more rapid capital accumulation in LDC and TEC have not led to the convergence of macroeconomic rates of return (ROR) across countries.
|
|
506-515 |
| 47 |
-
A STUDY OF INDUSTRIAL RELATIONS WITH RESPECT TO EMPLOYEE AND EMPLOYER RELATIONSHIP IN LARGE SCALE AUTOMOBILE AND AUTO ANCILLARY INDUSTRIES IN PUNE REGION
Prof Bhushan Pednekar Dr. Prasanna Deshmukh
Abstract:
Automobile sector is growing rapidly in India. There are various reasons for growth. The sector growing at the same time disputes between management and employees are also increasing. Specifically, inlarge scale automobile and auto ancillary sector. Demands of company’s product is increasing and at the same time demands from employee are also increasing. Management need to understand the expectations of employees and respond accordingly.
|
|
516-521 |
| 48 |
-
Role of Work Life Balance in Globalised Era
Dr. Sadhana Thakre
Abstract:
Work–life balance is the balance between work and other life roles. It is the state of symmetry in which demands of personal life, professional life, and family life are equal. Work–life balance consists of, but it is not limited to, flexible work preparations that allow employees to carry out other life programs and practices.
|
|
522-528 |
